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Top five in the European digital communication ranking

Only twenty-five Italian companies were included in the European research project into digital corporate transparency.

Terna climbs the ranks in the European ranking conducted by Comprend in collaboration with Lundquist, the leading survey into corporate transparency on digital media of Europe's top listed companies. After clinching fourth place in the Italian ranking Top 100 Italia with a score of 88.1/100, Terna has been named the fifth highest-ranked firm of the largest 500 European companies by market capitalisation. This is an important achievement that recognises Terna's performance in the field of digital communication, not only in the financial sector but also in terms of sustainability and governance.

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It marks a turning point for Italy's position in the European rankings. Now in its 22nd year, this year the Webranking research conducted by Comprend in partnership with Lundquist includes 25 Italian companies. This is a highly significant result for Italy's major companies which have demonstrated competitiveness and a cutting-edge approach to financial transparency and digital corporate communication.

The ranking demonstrates a trend of general improvement in the performance of Italian companies; in addition to Terna, companies such as Eni and Snam have also reached the top spot, confirming their constant commitment to fulfilling the requests of their stakeholders. The results indicate the fact that leading listed companies are now aware of the need for transparency and the importance of digital media as a key communications tool. "The analysis shows that in Italy, the European Directive on corporate communication has shifted companies’ attention onto the disclosure of non-financial aspects, yet has not succeeded in encouraging them to translate their own priorities into strategic objectives and concrete actions", commented Joakim Lundquist, CEO of Lundquist.

To confront these new challenges, this year Lundquist has launched the new research “trust” to redirect the focus from transparency to the ability of companies to promote their brand and their business, express leadership and generate trust among stakeholders. The research represents the evolution of the Lundquist research programme dedicated to analysing the communication of leading listed and unlisted companies.